Flamin' Hot Cheeto Resembling Charizard Sells for Nearly 77 Lakhs
New Delhi (The Uttam Hindu): A unique collector’s item has just made waves in the world of unusual auctions. A Flamin' Hot Cheeto, resembling the legendary Pokémon Charizard, has sold for nearly 77 lakhs (approximately USD 88,000). This one-of-a-kind Cheeto, aptly dubbed "Cheetozard," was listed for sale by Goldin, an online marketplace that specializes in rare pop culture memorabilia. The fiery, dragon-like snack, measuring just three inches in length, even came with its own custom Pokémon card, which helped to heighten its appeal to collectors.
The Auction Journey: From Modest Beginnings to a Sky-High Price
Goldin first listed Cheetozard in its February 2025 Pop Culture Elite Auction, where bidding started at a modest 250 USD. As the auction progressed, interest soared, and 60 bids later, the final price reached 72,000 USD on March 2. After including Goldin's buyer's premium, the total purchase price came to an astonishing 87,840 USD.
Social Media Reacts: Shock and Amusement Follow the Sale
Naturally, news of the sale spread quickly across social media, prompting a flurry of reactions. Some expressed shock and amusement, with one person joking, "If I were on death row, I'd want this to be my final meal." Others questioned the decision, with one commenter asking, "What is wrong with people?" There were also comparisons drawn to other strange auctions, with one user humorously linking Cheetozard to the infamous duct-taped banana artwork that sold for millions. Even the official Cheetos account couldn't resist chiming in, sharing a surprised eyes emoji in response.
Cheetozard's Journey to Fame: From Discovery to Bizarre Pop Culture Icon
The Cheetozard’s rise to fame began several years ago, when it was discovered and preserved by 1st & Goal Collectibles, a shop in Holly Springs, Georgia, known for dealing in rare and quirky finds. According to Goldin, the Cheeto's internet fame exploded in 2024, cementing its place as an odd yet highly sought-after piece of pop culture history.
More Peculiar Collectibles: The Strange World of Snack Auctions
For those who missed out on this one-of-a-kind snack, there’s no need to worry. The world of peculiar collectibles is vast. From chips shaped like Arnold Schwarzenegger to Cheetos resembling the Loch Ness Monster, eBay continues to be a treasure trove of strange, cheesy relics. So, the next time you're enjoying a snack, take a closer look—you might just be holding the next six-figure sensation.
